Howie Rubin was the VP of the Gottlieb Video Game division. After Columbia Pictures/Coca-Cola shut the operation down, Howie worked independently or from time to time for cartridge game companies like Jaleco. I produced a lot of artwork for Howie over the years and some of it actually translated into products, like “Lotto Fun” and “Double Cheese”. But, many of the concepts never made it out the door. Here are some samples from a folder dubbed “Jaleco”…I have absolutely no recollection of for what this was intended…I don’t even remember doing it…but it has my name on it!
